Job Description
Conduct qualitative content audits of client websites
Create content inventories to catalog and organize website content
Create and manage content matrices for the assignment and tracking of new content
Develop a competitive site analysis/gap analysis
Help clients interpret research findings and analytics to inform content decisions
Create taxonomy/nomenclature lists and definitions
Conduct SEO keyword research and make recommendations on strategic keywords to pursue
Develop, maintain and enforce editorial style guidelines
Closely collaborate with interaction designers, product strategists, developers and visual designers to create innovative content solutions
Develop search-friendly content, including strategic keyword placement within copy that optimizes content for indexing, ranking, click throughs and conversions
Identify marketplace opportunities where client brands can better meet the needs of existing and potential customers, and proactively pitch ideas
Assess globalization and localization considerations
Identify and develop workflow processes for requesting, creating, editing, publishing and retiring content
Develop content governance plans for clients’ use

Other/Special Requirements
3+ years experience as a content strategist on enterprise website projects required (resumes without content strategy experience will not be considered)
A degree in English, Journalism, Communications or a related field
4+ years in an advertising or marketing agency (traditional or interactive) preferred
Substantial experience in developing interactive content, managing online content strategy for various types of websites, mobile applications and tablets, as well as other digital and offline media platforms
Ability to actively contribute to strategic brainstorming, campaign development, content strategy development and creative execution
Ability to work on multiple projects simultaneously and effectively juggle different demands
Understanding of graphic design and an appreciation of the interplay between textual and visual elements
A strong understanding of Web trends and technologies
A solid understanding of marketing and advertising principles
Strong verbal and presentation skills
Exceptional writing skills and attention to detail
Robust leadership and collaboration skills

Qualifications:Graduate

Experience:3 to 5 yrs.

Contact Person:Dipti Pottabatti

Remuneration:As per Industry Standards

How to Apply:Email your resume at hr@coconutmediabox.in

Job Description
Conduct qualitative content audits of client websites
Create content inventories to catalog and organize website content
Create and manage content matrices for the assignment and tracking of new content
Develop a competitive site analysis/gap analysis
Help clients interpret research findings and analytics to inform content decisions
Create taxonomy/nomenclature lists and definitions
Conduct SEO keyword research and make recommendations on strategic keywords to pursue
Develop, maintain and enforce editorial style guidelines
Closely collaborate with interaction designers, product strategists, developers and visual designers to create innovative content solutions
Develop search-friendly content, including strategic keyword placement within copy that optimizes content for indexing, ranking, click throughs and conversions
Identify marketplace opportunities where client brands can better meet the needs of existing and potential customers, and proactively pitch ideas
Assess globalization and localization considerations
Identify and develop workflow processes for requesting, creating, editing, publishing and retiring content
Develop content governance plans for clients’ use

Other/Special Requirements
3+ years experience as a content strategist on enterprise website projects required (resumes without content strategy experience will not be considered)
A degree in English, Journalism, Communications or a related field
4+ years in an advertising or marketing agency (traditional or interactive) preferred
Substantial experience in developing interactive content, managing online content strategy for various types of websites, mobile applications and tablets, as well as other digital and offline media platforms
Ability to actively contribute to strategic brainstorming, campaign development, content strategy development and creative execution
Ability to work on multiple projects simultaneously and effectively juggle different demands
Understanding of graphic design and an appreciation of the interplay between textual and visual elements
A strong understanding of Web trends and technologies
A solid understanding of marketing and advertising principles
Strong verbal and presentation skills
Exceptional writing skills and attention to detail
Robust leadership and collaboration skills

Qualifications:Graduate

Experience:3 to 5 yrs.

Contact Person:Dipti Pottabatti

Remuneration:As per Industry Standards

How to Apply:Email your resume at hr@coconutmediabox.in