Job Profile/Description
1. The Copywriter works closely with the senior members of the team at all levels to generate and execute concepts for interactive media. This includes web sites, online advertising campaigns, e-mail marketing, viral and other online marketing initiatives.
2. The copywriter is expected to actively contribute to the development of original solutions and create polished, final deliverables whether working solo or under the guidance of a more senior creative.
3. A solid familiarity with trends in online marketing, advertising and the interactive digital space is required.
4. Working with senior creative or project leads to ensure copy tone and style are consistent with visual tone and style
5. Experienced copywriter with a strong sense of humor and an ability to write witty and fresh copy.
6. Expertise in web copy, as well as print and digital marketing.
Other/Special Requirements
1. Hardworking with the ability to think creatively and strategically in a timely manner.
2. Able to juggle multiple projects simultaneously.
3. Fast, efficient and effective execution of work.
4. Exceptional writing, grammar and formatting skills.
5. Interacting with project teams to understand business objectives and audience demographic
6. Working from Creative Briefs and under the direction of senior creative’s, working to translate concepts into effective copy concepts or text.
7. A degree or diploma in English, journalism, communications or a related field; 2 + years in advertising or marketing agency (traditional or interactive) preferred.
8. A keen enthusiasm for and basic understanding of Web trends and technologies
9. A solid understanding of marketing and advertising principles
10. Exceptional writing skills and attention to detail
11. Ability to actively contribute to strategic brainstorming, campaign development, creative brief development and creative execution
12. Ability to work on multiple projects simultaneously and effectively juggle different writing demands
13. Understanding of graphic design and a keen appreciation of the interplay between textual and visual elements.
14. Added experience in Social Media is advantageous but not mandatory.
Qualifications:Graduation / Post Graduation in relevant field
Experience:2 to 3 yrs. Contact Person:
How to Apply:jobs@paradigmplus.in